Thousands of companies such as Huawei, BYD, and Honor will gather in Shenzhen in September, and China Chaodian will set off again

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Smart life, people-oriented.

From September 2nd to 4th, the “2021 Global Intelligent Terminal Ecological Technology Conference” hosted by Rising Sun Big Data will be held in Shenzhen Shenzhen Railway Crowne Plaza Hotel.

The three-day conference will focus on the development of smart terminal industries such as smart wearables (TWS earphones and smart watches) and smart cars. In the ecological construction of smart life, smart wear and smart cars are the most important access ports of AloT in the 5G era, and have become the most popular investment and consumer electronics fields.

Smart wear and smart cars are tide electricity. According to Rising Sun Big Data statistics, in the first half of this year, smartwatch shipments exceeded 86 million, an increase of 32% compared with 65 million in the same period last year; the market value was as high as 120 billion yuan.

Apple claims it is expected to sell more than 100 million wearable devices this year, with revenue reaching $30 billion. Tesla forecasts that it will sell 750,000 smart cars this year and exceed 1.3 million next year.

At that time, in addition to the exclusive debut of the global tide electronics industry’s brand shipments, rankings, and sub-regional markets in the first half of the year, Rising Sun Big Data will also cooperate with Shenzhen Camera Industry Association to announce the formulation of “vehicle camera industry standards”. The latest progress in the field of smart cars and autonomous driving is encouraged.

Of course the highlights don’t stop there. Rising Sun Big Data has visited and investigated hundreds of mainstream brands, ODMs, batteries, chips, algorithms and solution providers in the entire industry chain, dismantled more than 30 clear products, and formed an in-depth research report on the TWS headset and smartwatch industries. Share together.

At that time, thousands of companies such as Huawei, BYD, Honor, OPPO, and Bull will gather in Shenzhen, and China’s Chaodian Corps will once again go global.

TWS earphones: 288 million pairs shipped in the first half of the year

With the rapid development of technology and Electronic consumption, smart wearable devices have also ushered in a favorable period of development. Among them, the fastest growing audio products are represented by TWS headphones.

According to Rising Sun Big Data statistics, from 2018 to the first quarter of 2021, the total global TWS shipments reached 1.53 billion pairs. In 2021, under the influence of the shortage of cores, TWS shipments are conservatively estimated to exceed 600 million pairs.

The reshuffling of global brands is one of the major changes in the consumer electronics industry in 2021. Sun Yanbiao, chairman of Rising Sun Big Data, believes that,

Due to the repeated outbreak of the epidemic in the past two years, it has had a considerable impact on the global consumer electronics market. However, in the first half of this year, TWS shipments still experienced substantial growth, becoming a real golden track.

Rising Sun Big Data statistics show that in the first half of 2021, global TWS shipments reached 288 million pairs, an increase of 93 million pairs compared with 195 million pairs in the first half of last year, a year-on-year increase of 47%. It is expected that in the second half of the year, market shipments will continue to increase.

In order to bring more excitement to the market, brand TWS manufacturers are looking for differentiated competition, trying to open up their positions with higher-quality popular products. As a result, technological updates in this area are iteratively super fast. Rising Sun’s big data research and analysis, the general trend of transformation to intelligence and health, provides a larger market space for the future development of TWS.

Smartwatches: Evolving to health care, market sales will exceed 1 billion

The smart watch market developed earlier and experienced several ups and downs. With the addition of more mobile phone manufacturers in recent years, the market vitality has been stimulated again.

In the first half of this year, after in-depth visits and investigations of hundreds of mainstream smart wearable manufacturers, Rising Sun came to the conclusion that there are many hot spots in the smartwatch industry, but the real explosion point of the market has not yet appeared.

Even so, the tide of smart wear is unstoppable and explosive.

More than 86 million, an increase of 32% compared with 65 million in the same period last year; the market value reached 120 billion yuan! This is the shipment answer sheet handed over by the smart watch market in the first half of this year.

Global smartwatch sales in 2020 will reach 192 million. According to Rising Sun Big Data Science estimates, global smartwatch shipments will reach 239 million in 2021 and 365 million in 2022.

This means that at this stage, the scale of the smart watch industry of 500 billion yuan has been formed.

The core driving force of this outlet market is actually the human body’s rigid need for health care.

For mass consumers, convenient and instant health monitoring accessories are particularly important. Therefore, providing users with refined health management data is the evolutionary direction of smart watches in the future.

This has been confirmed in the new product form of the current mainstream consumer electronics leading manufacturers.

A recent announcement by the State Drug Administration shows that Apple’s “Mobile ECG” and “Atrial Fibrillation Alerting Software” services have been approved for medical devices, which means that the ECG ECG detection function supported by some Apple Watch models is available in China. It will be possible to upgrade to use.

The Samsung Galaxy Watch 4 series will support 5ATM water resistance. In addition to the existing health monitoring functions, BIA (bioelectrical impedance analysis) sensors may be added to measure people’s body fat rate and related health conditions.

Huawei said that the first smartwatch that supports blood pressure measurement has passed the medical device registration test.

As smartwatches move towards the 3.0 era of ecosystem and content integration, it is just around the corner for market shipments to break through the one billion mark.

Smart cars: The industry standard for in-vehicle cameras is coming soon

On August 12 this year, a traffic accident attracted the attention of the entire network, because the victim was the owner of the Weilai ES8 car. Behind the accident are people’s discussions on the hidden dangers and future of smart cars and autonomous driving.

According to statistics, the global sales of new energy vehicles in 2020 will be 3.12 million, of which 1.37 million will be sold in the Chinese market, accounting for 44% of the total global market.

China will take smart cars as an opportunity to overtake Japan, the United States, Germany and South Korea. Last year, 11 national ministries and commissions jointly issued a smart car development strategy. In the context of the globalized market, domestic intelligent driving companies are chasing the market and stepping up their efforts.

In 2021, the world’s 5G, only China’s 5G.

As of the end of March this year, China has built the world’s largest 5G independent networking network; the number of 5G terminal links has reached 280 million, accounting for more than 80% of the world’s total; 5G standard patents declared by Chinese companies accounted for 38%, maintaining the world’s leading position.

With the large bandwidth and low latency of 5G, coupled with the continuous improvement of perceptual computing hardware and algorithms, the experience and application maturity of visual intelligence will undergo earth-shaking changes, and machine vision equipment will blow out soon.

Internet and mobile phone manufacturers are building cars across borders, and 2021 has become the first year of smart cars.

Visual perception plays a vital role in the future development and upgrade of automobiles.

With the continuous iterative update of automotive ADAS, the number of cameras in a car also needs to increase to meet the needs of new technologies.

According to market data, the average number of cameras in a global car will increase from 0.99 in 2016 to 2.99 in 2023, with a compound annual growth rate of 17.11%.

At the same time, according to the statistics of the automotive electronics manufacturer NXP, in order to achieve L2+ level of autonomous driving, at least 6 in-vehicle cameras are required. Compared with the configuration of 1-2 cameras carried by the lower L1 level, we can It can be seen that with the continuous improvement of the level of automatic driving, the number of in-vehicle cameras will also show a trend of doubling. For example, Tesla’s latest model 3 is currently equipped with 8 cameras, and the main model of Xpeng Motors, the Xpeng P7, is currently equipped with 13 in-vehicle cameras.

However, on the eve of the outbreak of industry demand, we need more cold thinking: how to truly realize human-computer interaction? How to make the integration of machine vision and algorithms more safely landed in smart cars? How to make the self-driving car dream a reality?

Rising Sun Big Data learned that in order to further promote the implementation of the standardization strategy of my country’s automotive camera industry to provide decision-making reference and promote the healthy development of the automotive industry, Shenzhen Camera Industry Association has organized and initiated the formulation of automotive camera industry standards, and plans to invite Huawei, OmniVision, OFILM, Sunny , Bosch, Shengtai, Arcsoft, Desay SV and other well-known enterprises participated.

In addition, the association plans to openly invite several car brands/enterprises with high industry reputation and influence and strong market operation capabilities to the whole industry.

At the “Second Intelligent Vehicle Visual Perception Technology and Investment Summit” to be held in Shenzhen on September 4, the specific progress of this standard will be announced for the first time.

Up to now, Huawei, Oufeiguang, Bosch, Desay SV, BYD, Nokia, Bull, Xiaomi, OPPO, Jiangxi AAC, vivo, Haon Acoustics, Anpri Smart, Betel, Youwo Technology, Longqi Technology , Changsang, Juxin, Hangsheng Electronics, Zhongke Lanxun, Modern Precision, Xilaixi, Zhaoyi Innovation, Ruiqin, Varta, Ganfeng, Yiwei Lithium Energy, etc., thousands of domestic and foreign tidal power companies Enterprises and big coffee have confirmed to participate in this conference.

The wind rises from the end of Qingping, and the waves form between the waves.

In the golden autumn of Shenzhen, the entire industry chain of Chaodian gathered together to break the game and achieve a win-win situation.

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